BioInformatics, part of the Science and Medicine Group, newest report Advertising to Life Scientists details the different perceptions life scientists have to advertisements. Below you will find a summary of three insights into trends based on age, preference, and usage:
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BioInformatics, part of the Science and Medicine Group, is the leading research and advisory firm serving the life science and diagnostic industries. Our expertise includes primary quantitative and qualitative research in addition to secondary research and published reports. We own a proprietary, international community of more than 55,000 scientists and biomedical researchers to provide insights that grow businesses and move markets. Our multi-disciplinary team is comprised of industry veterans, market research experts, and survey statisticians.