With the high cost of customer acquisition, the easiest way to increase profitability is to develop one’s current customer accounts.
Uncertainty, it seems, is all around us. The European debt crisis appears to deepen each day. As a consequence, recovery activity in the US may
A few weeks ago, I was faced with the task of picking the music for the Life Science Industry Awards. The job was simple—find music that everyone would like. Something situation-appropriate. Easy as pie, right?
Think like an anthropologist. How do rituals, ceremonies, lore and objects bring people together in a village, a tribe, a family? Isn’t it the agreed-upon meaning attached to these artifacts that makes
