Craig Overpeck is a serial entrepreneur and intrapreneur. Craig has built several medical media, market research, physician recruitment, and physician education products and services that have returned millions of investor dollars over the past 18 years. Craig has both startup and large public company experience and has successfully completed 7 large M&A transactions with leadership responsibility for their integrations. In 2016, Craig was named CTO of the Year awarded by Corporate America Magazine and was also featured in Profile Magazine in January 2017 for his role in M3, the #5 Forbes Innovative Growth company of 2016 and 2017. Craig graduated from Ursinus College with a BS in Biology and Chemistry and attended graduate school at Villanova University for Biology. Craig has participated in Stanford University’s Innovation and Entrepreneurship Program and lives in Blue Bell, PA with his wife and 4 children.
Team Members and growing!
Bill is President and Co-Founder of BioInformatics LLC, and has 25 years experience providing senior decision makers with timely and accurate information products. He has managed or conducted more than a thousand market research assignments in support of market entry, strategic positioning, marketing and product launch initiatives. He works with clients to develop long-term partnerships and is a frequent speaker at corporate and industry events. Prior to founding BioInformatics LLC, he was a Senior Consultant with Booz-Allen & Hamilton and Markowitz & McNaughton where he helped corporations define their requirements to deliver critical market assessments to high-level executives. Bill is a former intelligence officer and decorated veteran of the U.S. Army who received his B.A. from the College of William & Mary.
This is our dedicated team of business leaders and industry experts. We would love to work with you, get in touch!
BioInformatics and our SDi division combine to form the leading research and advisory firm serving the life science, diagnostic and analytical instrument industries. Our expertise includes assessing the size and attractiveness of markets, optimizing product configurations and pricing, validating corporate acquisitions, measuring customers’ brand loyalty, and evaluating brand strength and positioning. Our multi-disciplinary team is comprised of industry veterans, market research experts, and survey statisticians.