Our previous articles talked about the importance of customer experience when it comes to winning market share from competitors, and how the industry as a whole is performing on each area of the life scientist customer journey. With our 2018 Life Science Supplier Customer Experience Benchmark report in hand, you now have a roadmap for […]
In our previous article How to Win Market Share from Your Competitors, we discussed why developing a dedicated customer experience strategy is so critical to success for life science companies. It is important particularly for those looking to increase customer loyalty or steal market share for competitors in maturing markets. As mentioned, key touchpoints during […]
Life science companies are competing in a time of increased consolidation, with modest growth in steadily maturing markets. Although there are recent exceptions, such as the rise of genome editing products, these conditions virtually dictate that in order to grow, life science companies must win market share from their competitors. A key component for winning […]
Many from our BioInformatics team hit the exhibit floor at AACR, and they’ve shared some of their insights! Attendance increased around 3% this year to more than 22,600. The number of exhibitors jumped 11.8% to 556. The meeting’s presentations and exhibits showed clear enthusiasm for progress in personalized medicine and immumno-oncology.
