Our colleagues at Kalorama Information have just published their latest report, The World Market for Biomarkers. Biomarkers are biological or biochemical molecules, genetic changes, or other characteristics that can be measured; they indicate or predict a condition, risk, or likely biological response. Biomarkers can be used for a range of diagnostic applications including predicting disease […]

We recently published a customer experience survey.  This blog highlights discusses the report and highlights the major findings of the report, including important recommendations for the clinical diagnostics industry.  For specific vendor performance and user ratings, a purchase of the report is suggested. Clinical laboratory customers have become increasingly sophisticated and typically have multiple suppliers […]

The customer experience of a life science brand can begin before a customer makes a purchase or interact with a sales representative at a conference. Many different marketing materials could be the first touchpoint a customer has with your brand: catalogs and pamphlets sent to department mail boxes,  downloadable product guides, or online ads about […]

The National Bureau of Statistics of China released its preliminary data on the second quarter of 2019. GDP growth was estimated at 6.2%, which marks the lowest quarterly growth for the country since 1992. China has been one of the best sources of growth for analytical instrumentation for decades, so the question arises: Is this a […]