Life Science Funding: Strategic Briefing on Academic Lab Budgets
Prepare for FY2025 with this free, 30-minute live learning session designed for life science professionals looking to understand how Academics plan to navigate an uncertain funding landscape. Watch the recording on-demand as industry expert, Dr. Danyi Wu PhD, dives into:
- Key factors driving lab spending and allocation for FY2025.
- Latest funding trends shaping lab budgets.
- Insights into average research spend across North America, Europe, and Asia.
- Research concerns in navigating funding uncertainty and securing resources.
- A sneak peek at the key findings from BioInfo’s report: “Life Science Global Funding and Research Budgets in Academia”
Benchmarking for 2024: Understanding the Life Science Customer Experience
In this webinar, Dr. Danyi Wu, PhD, Manager of Science Advisory Services, walks you through the key findings, trends, and benchmarks for life science customer experience in 2024. You’ll also learn how to navigate our fully interactive Tableau workbook, which allows you to explore customer experience insights in real-time!
What to Expect:
- Top Performers for 2024: Meet the leaders setting new benchmarks in customer satisfaction.
- Key CX Trends: Discover the top drivers and touchpoints driving success in the life sciences.
- Interactive Tableau Demo: Learn how to explore the data. with hands-on guidance from our team.
Presentation:
BioInfo Webinar- Understanding Life Science Customer Experiences – 2024-09
Perceptions in Environmental Sustainability in the Life Sciences
Explore the insights from our comprehensive survey of 414 global life scientists in this on-demand webinar. Gain a clear understanding of their perceptions and opinions on environmental sustainability in the life sciences, directly from the voice of the customer.
What You’ll Learn:
- Evolving Perceptions: Discover how perceptions of environmentally sustainable laboratory consumables have shifted since 2022.
- Current Initiatives: Evaluate the latest environmental sustainability initiatives within the life sciences industry.
- Implementation Challenges: Gain insights into the pain points faced when implementing environmentally sustainable initiatives.
The Science of Service: Elevating Customer Support in Life Sciences
Are you looking to elevate your customer service game in the life sciences industry? We have the data and insights to help you do just that! Watch this webinar on-demand where we dive into the results of a comprehensive survey of 414 global life scientists. Our insights come directly from the voice of the customer, giving you a clear understanding of how customer service impacts purchasing decisions and what makes an effective customer service department.
What you’ll gain:
- Influence of Customer Service: Learn how customer service and technical support shape purchasing decisions across different product categories.
- MaxDiff Analysis Explained: Discover how MaxDiff analysis can pinpoint the critical attributes that drive repurchase decisions.
- Qualities of Effective Departments: Identify the key characteristics that make customer service and technical support departments excel.
Unraveling Insights: Assessing the Value of Product and Service Attributes
Watch our informative webinar, where we discussed measuring the value customers place on product features and attributes. Whether you’re a seasoned market researcher seeking to deepen your understanding, or a newcomer intrigued by how to use analytics in product development or improvement, this webinar offers invaluable insights into leveraging data effectively.
Here’s what you can expect to learn:
- The significance of analyzing customer preferences for informed decision-making.
- Exploring various approaches to analyzing customer preferences and their utility in product development.
- Strategies for optimizing pricing, crafting products based on user preferences, identifying customer segments, and predicting adoption rates for new products.
- Understanding the advantages and potential drawbacks of preference analysis methods.
Watch the replay to learn more!
Revealing Insights: Trends and Strategies in Life Sciences Digital Marketing and Advertising
Listen in as we delve into the high-level findings from BioInformatics’ latest report, “2024 Digital Marketing and Advertising in the Life Sciences.” In today’s rapidly evolving digital landscape, understanding how researchers utilize digital media, their attitudes towards online advertising, and how they consume digital scientific content is paramount for marketing success.
Here’s what you can expect to learn:
- Digital Media Utilization by Researchers: Explore the current landscape of how researchers are leveraging digital media platforms today, including social media, online publications, and specialized scientific communities.
- Attitudes Towards Online Advertising: Gain an understanding of the prevailing attitudes among life scientists towards online advertising, including their receptivity, preferences, and the advertisers who stood out in this niche market.
- Engaging Life Scientists with Digital Content: Learn actionable strategies and best practices for creating compelling digital content that resonates with life scientists, from crafting targeted messaging to optimizing delivery channels for maximum impact.
Whether you’re a marketer, advertiser, or other industry professional, this webinar will provide valuable insights and practical guidance for navigating the complex landscape of digital marketing and advertising in the realm of life sciences. Don’t miss out on this opportunity to stay ahead of the curve and drive success in your digital marketing endeavors!
Qualitative Market Research 101: From Fundamentals to Finely Tuned Results
Join us for this educational session where we’ll take a deep dive into qualitative market research! From exploring the fundamentals to decoding the do’s and don’ts, this session will equip you with the knowledge to leverage qualitative market research for effective business strategies.
Topics we’ll tackle include:
- Qualitative Market Research Varieties: Explore the diverse landscape of qualitative methodologies.
- Spotting the Need: Learn to recognize precisely when qualitative research becomes a must.
- Results That Speak: Learn how to extract meaningful insights from qualitative market research.
- Navigating Do’s and Don’ts: Discover the golden rules and pitfalls to avoid for success.
This is a great chance for market research rookies to elevate their qualitative market research skills. Discover how to not just collect data but wield it to influence your day-to-day operations and shape impactful business strategies.
Download the on demand webinar today!
2023 Life Science Customer Purchasing Journey: Finding Customers Along the Way
Join Bioinformatics for our on-demand webinar where we review the key findings from our most recent report, “Customer Purchasing Journey in the Life Science Industry 2023.” During this insightful session, we tell the story of the purchasing journey for customers in the life science industry and discuss an overview of our research results!
Highlights of this webinar:
- 2023 Purchasing Journey: Learn about the key differences in habits for different product categories across the stages of the life sciences customers’ purchasing journey; from awareness and motivation, through research methods, to purchasing, and post-purchasing touchpoints!
- Key Drivers: Understand customer satisfaction levels at specific touchpoints that influence overall customer purchasing decisions and see where industry leaders are achieving excellence.
- Navigating Tableau: We’ll provide a quick tutorial on how to effectively navigate the accompanying Tableau workbook. It has a wealth of data, including a purchasing journey map, vendor funnels, customer satisfaction with key touchpoints of the purchasing experience, and more!
This is a great opportunity to improve your interactions with your life science customers by understanding how they learn about and purchase your products. Whether you’re a stakeholder or a data aficionado, this webinar is an essential event to keep you at the forefront of industry trends.
2023 Life Science Customer Experience Insights: Benchmarking & Beyond
Join us for an insightful Bioinformatics webinar where we review the key findings from our report, “Benchmarking for 2023: Understanding the Life Science Customer Experience.” At this exclusive event, we’ll give you the inside scoop on core customer experience touchpoints within the life science industry and discuss an overview of our research results!
Highlights of this webinar:
- 2023 Leaders: Get an exclusive look at the industry leaders in the life science customer experience landscape for 2023 to discover which brands are setting benchmarks!
- Key Drivers: Understand the key customer touchpoints contributing to overall customer experience and see where industry leaders are achieving excellence.
- Navigating Tableau: We’ll provide a quick tutorial on how to effectively navigate the accompanying Tableau workbook, the heart of our findings. Learn how to unlock the wealth of data, trends, and insights within the workbook.
Don’t miss this opportunity to gain a competitive edge by understanding the latest trends in the life science customer experience landscape. Whether you’re a stakeholder or a data enthusiast, this webinar is a must-attend event to stay ahead of the curve. Download the recording and be part of the conversation shaping the future of customer experiences.
Loyalty Unveiled: Navigating Customer Preferences for Nucleic Acid Extraction Kits
Listen in on a revealing webinar that uncovers the secrets behind customer loyalty in the nucleic acid extraction kit market. Based on data from our report, “Customer Loyalty and Switching: Nucleic Acid Extraction Kits,” we explore the factors driving researchers’ purchasing decisions, uncover market leaders, and share insights into supplier loyalty.
Join us to:
- Decode Buyer Preferences: Gain insights into the needs and considerations of nucleic acid extraction kit purchasers.
- Understand Industry Trends: Explore trends in supplier perception, repurchasing motivators, and reasons buyers would switch to a different supplier.
- Craft Winning Strategies: Create data-driven plans to retain and attract customers in the life sciences sector.
Don’t miss this opportunity to understand and leverage customer loyalty in the nucleic acid extraction kit market. Download the webinar now!
Pricing Research Essentials for Life Science Go-To-Market Strategies
Unlock the secrets to successful pricing strategies. Join us as we delve into the vital aspects of pricing research, tailored to elevate your go-to-market approach.
In this insightful webinar, you will discover how to:
- Understand Customer Value Perception: Gain deep insights into how your customers perceive the value of your product and how price changes impact their decision-making.
- Determine Optimal Pricing: Learn to set prices that resonate with your audience, considering the benefits and features your product offers.
- Study Competitor Pricing: Analyze competitor pricing strategies to effectively position your product in the market and stand out from the crowd.
Watch on demand today to join us as we take a deep dive into the art of pricing research for unparalleled success!
Harnessing Competitive Intelligence for Effective Life Science Go-to-Market Strategies
Join us as we discuss market research strategies that will equip you with the insights you need to outshine your competitors in the dynamic Life Science industry.
In this engaging session, we explore:
- Competitor Analysis: Understand the art of dissecting your competitive landscape including competitor’s strength, weaknesses, market share, and key differentiators.
- Market Segmentation and Targeting: Tailor your approach to resonate with the right audience segments.
- Pricing and Market Position: Master the pricing game and secure a winning market position.
- Channel Strategy and Distribution: Explore optimal distribution channels for maximum reach and impact.
- Marketing and Promotional Tactics: Discover tactical insights to amplify your marketing efforts.
- Continuous Monitoring and Adaptation: Embrace agility by continuously monitoring and adapting to market shifts.
Watch on demand now to uncover the secrets of a successful approach to conducting and applying competitive intelligence research.
Unlocking the Power of Market Research for Life Science Product Development
Are you ready to take your product development approach to the next level? Listen in on our webinar and discover how to master the art of market research to develop products that thrive in today’s competitive landscape.
In this dynamic session, we delve into key strategies to:
- Identify Market Gaps and Demand: Uncover untapped opportunities by pinpointing gaps and demands within the Life Science market. Learn how to develop solutions that align perfectly with market needs.
- Reduce Risk Through Validation: Validate your product concepts early, minimizing risk before committing extensive resources to development and production. Make informed decisions with confidence.
- Build Successful Products: Armed with deep market insights, you’ll craft products that resonate with your audience, ensuring higher success rates and customer satisfaction.
Download the recording today!
Cutting Edge Trends in Synthetic Biology: Key Opinion Leader Interviews
If you’ve ever wondered what the future holds for synthetic biology, you’re in for a treat! Recently BioInformatics, Inc., part of Science and Medicine Group, conducted in-depth interviews with key opinion leaders actively participating in synthetic biology research. Join us as we explore our findings!
In this webinar, we dig into the current state of and future trends in synthetic biology, specifically:
- How does the industry define synthetic biology?
- What are the characteristics of those conducting this research?
- Which companies are supporting laboratories in both biotech and academic settings where synthetic DNA providers are prevalent?
- How is the synthetic biology field progressing?
- How can companies support and drive the development of synthetic biology?
Listen to the recording today!
Access the full report here: https://bit.ly/3rMxHM8.
Perceptions of Artificial Intelligence in the Life Sciences
The topic of AI is dominating conversation in many industries, including the life sciences. In a recent report by BioInformatics, 411 life science researchers from the academia and pharma/biopharma industries were surveyed to take a deep dive into the current state and future need for AI in the life sciences.
In this webinar, we reviewed key takeaways from the report:
- Usage and general sentiments towards AI
- Perceived benefits and concerns about AI integration in life science workflows
- Willingness to pay for AI solutions and barriers to adoption
This webinar is based off findings in our report, Perceptions of AI in the Life Sciences. Get your copy of the report here: https://hubs.la/Q02dvr180!
Environmental Sustainability Initiatives in the Life Sciences: Understanding Consumer Perceptions
As markets move towards more sustainable products, the perceived efficacy of institutional sustainability initiatives is critical to driving growth and trust in your brand.
A new independent market research study conducted by BioInformatics, part of Science and Medicine Group, explores this perception as well as pain points experienced with implementing environmentally sustainable initiatives.
Join us for a free webinar breaking down the findings of the report and how you can use the data to inform your own efforts.
You’ll learn:
- Current laboratory practices and how researchers perceive sustainability efforts
- Challenges researchers face in adopting more sustainability practices
- Opportunities to grow as a leader in sustainability
Understanding The Global Lab Consumables Market, Trends and Insights
Based on its popular report, The Global Laboratory Consumables Market 2021 Report, Strategic Directions International (SDi) examines the consumables industry and product segments that make up and dominate the market. Use this webinar to learn how this report can help your team evaluate applicable market segments, the competitive landscape and identify opportunities and acquisition targets.
Each consumables segment reviewed explores a particular technology or product line and includes detailed market information including market size and forecasts through 2025, a technology overview, key developments (M&A, new products, recalls, lawsuits, estimated vendor market share) and more.
Consumables Segments Examined:
Life Science Consumables
Cell Culture Products
Chromatography Columns & Supplies
Sample Preparation and Handling
Understanding the Purchasing Process in the Life Sciences
In this webinar, based on BioInformatics’ latest report, Life Science Customer Purchasing Journey: Finding Customers Along the Way, webinar host and president of Science and Medicine Group, Bill Kelly, provides insights into how scientists become aware of products, evaluate alternatives, select suppliers, and navigate through often complex purchasing challenges. Based on the experiences of 820 scientific customers around the world.
Watch today and gain unprecedented insights into how you can align your marketing and business processes with the preferences of your customers and provide more satisfactory customer interactions.
– Understand the customer experience landscape for life science supplier
– How suppliers are performing overall
– Regional overview
– Trends occurring from previous years
– Customer Segmentation and more
Cell and Gene Therapy Market and Trends
With thousands of potential new therapies and hundreds of companies operating in the space, keeping informed is a must. Just as important is sorting out what is useful to business plans today and what is conjecture. Cell and Gene Therapy Business Outlook, a new publication from Science and Medicine Group, is designed to do just that. Our webinar introduces you to this new publication.
– Market for Oncology Cell and Gene Therapy
– Market for Cardiovascular and Blood Disorders Cell and Gene Therapy
– Projections for the Market
– Recent Science Developments with Near-Term Importance: Discussion with Blake Middleton, Editor of Cell and Gene Therapy Business Outlook
– Major Recent Deals and Financing Announcements (Last Three Months)
– About Cell and Gene Therapy Business Outlook
Understanding The Chinese Analytical and Life Science Market
The Chinese market has been the fastest developing region for analytical instruments for decades, and it is still growing strong, driven by significant foreign and domestic investment and supportive government policies for both basic research and commercial enterprise in science and technology.
In this webinar, the Strategic Directions International Team discuss:
– The Overall Laboratory Industry and Instrument Industry in China
– COVID-19 Market Effects
– Market Sizing of The China Lab Analytical and Life Science Instrument Market
– What’s Ahead: Growth Projections and Categories to Watch
– Vendors and Activities and High-Level Results in China.
– Discussion of China 2021: The Market for Laboratory Analytical & Life Science Instrumentation
2021 Global Assessment Report: The Analytical and Life Science Instrumentation Industry
Based on its popular report, The Global Assessment, Strategic Directions International (SDi) takes a look at what the analytical and life science instrument market can expect in this pandemic recovery year, as well as the long-term outlook for the industry. Watch today and gain unprecedented insights into the industry from SDI’s comprehensive research tools.
– Size and growth of the market opportunity
– The continued impact of COVID-19 the financial performance of leading instrument companies
– Chromatography, Spectrometry, Spectroscopy and Other key Analytical Markets in 2021
– The regional market picture
– Which sectors have performed well, and which are expected to perform
– The forecast for instruments and consumables in 2021 and beyond
Clinical Diagnostics Selling in the COVID Era: Using Install Base Data to Locate Opportunities
Our team from Kalorama Information discusses the Clinical Diagnostics MasterFile and answers questions such as:
- What are some typical use cases for the Clinical Diagnostics MasterFile?
- How is the data sourced and how reliable is it?
- Which modalities are covered and how many sites are included?
The Kalorama Information Clinical Diagnostics MasterFile contains detailed information on more than 5,300 hospitals and testing facilities and over 42,000 clinical diagnostic instruments across 12 modalities
2020 COVID-19 Mid-Year Update on Industry
Strategic Directions International (SDi) and Instrument Business Outlook (IBO) join together to take a look at what the analytical and life science instrument market can expect in this challenging year, as well as the long-term outlook for the industry. Top industry analysts discuss the impact of COVID-19 on the financial performance of leading instrument companies, and on the markets for important laboratory technologies themselves.
