Familiarity with social media for personal use helps them to make the transition to use social media for their professional development.
Market Research
despite the buzz about “email going away,” our recent study found that 50% of life scientists prefer to receive new product information via email compared to other communication channels.
What does make a scientist click through, and what makes them hit delete? When are your customers most receptive to receiving emails from you?
In this complex macroeconomic environment, life science suppliers are seeking guidance as to how to anticipate market trends in the United States, Europe and Asia in the coming year.
Huge investments in physical infrastructure and human capital are being made in China, South Korea and Singapore. Japan’s international competitiveness has declined
Reduced federal funding affects not only current research budgets, but also future investments in infrastructure and training.
This infographic highlights a few key findings from a recent study, that shows performance as the most important attribute that drives customer satisfaction
In our Brand Health and Trend Analysis, Eppendorf instruments scored quite well on performance.
What do we need sales reps for, anyway? We thought that was a pretty good question. So much so, that we surveyed almost 1,000 scientists worldwide…
Analytical instrumentation suppliers should be considering the imminent development of the biosimilars market for biotherapeutics.
