Lens On The Scientific Market
Key findings from our industry experts.
Key findings from our industry experts.
NAMs Shift from Policy to Practice: What Life Science R&D Suppliers Need to Know in 2026
March 11, 2026 3:51 pm
BioInformatics, part of the Science and Medicine Group, is the leading research and advisory firm serving the life science and diagnostic industries. Our expertise includes primary quantitative and qualitative research in addition to secondary research and published reports. We own a proprietary, international community of more than 55,000 scientists and biomedical researchers to provide insights that grow businesses and move markets. Our multi-disciplinary team is comprised of industry veterans, market research experts, and survey statisticians.

#TellYourStory for AACC 2016
I am excited to be attending my first AACC Scientific Meeting & Clinical Lab Expo. I look forward to interacting with participants in the world’s largest clinical laboratory exposition with over 750 exhibitors from across the globe! The team from BioInformatics is anxious to learn about some of the new cutting edge technologies to be […]
India 2016 – A Vibrant Market for Analytical & Life Science Instrumentation
A citizen of Bangalore, India from the mid-20th century would hardly recognize the city today. The Indian metropolis, once sparsely littered with office buildings and palm trees amid crooked streets, is today dominated by skyscrapers, highways, and Starbucks coffee shops. Since the establishment of the first multinational corporation (Texas Instruments in 1985) this eastern Silicon […]
The 2016 Market for Real-Time PCR Products
With over 25 years on the market, real-time PCR continues to be one of the most critical techniques used in biological research, clinical diagnostics and applied markets. While the market for real-time PCR is extremely mature, it remains of top shelf importance to the market and suppliers alike. Nearly half of life science researchers use […]
The 2016 Market for CRISPR/Cas9 Products
Since the Doudna and Charpentier labs first realized the gene-editing capabilities of the CRISPR/Cas9 system, the field expanded outward until it could be found in every corner of biological research. Whether it’s discovering oncogenes, tracking chromosomal recombination, building gRNA libraries, or identifying protein-binding domains for drug development, the versatility of CRISPR/Cas9 continues to captivate the […]
The 2016 Market for Cell-Based Assay Products
Cell-based assays are an essential component to any life scientist’s tool kit. Whether in academic or industry-based research, the versatility of cell-based assays has allowed for them to be employed in a wide range of applications. These assays allow scientists to analyze complex cellular functions, to probe the relationship between cellular dysfunction and disease, to […]
Data Dashboards and the Changing Landscape of Data Visualization
Every day, mankind creates 2.5 quintillion bytes of data. The rate of our data production is so great that 90% of the world’s data today was created in the last two years alone. This information flows from many sources; climate sensors, investing algorithms, music videos and social media posts all contribute to the formation of […]
Digital Marketing to Life Scientists: What’s In, What’s Out
Scientists were among the first to use the Internet to publish and share information and to communicate with each other. The suppliers of lab instruments and consumables were among the first to identify their customer’s digital behavior and respond with email marketing to direct them to the earliest online catalogs and e-commerce systems. This evolution […]
SEO and Life Scientists in 2016
Most scientists begin their search for information about lab products with a general web search. A general web search has the advantage of discovering not only the information produced by life science suppliers and third-party publishers, but also literature citations. Literature citations found through Google generally lead to abstracts that do not usually contain the […]
Webinars and Life Scientists in 2016
Live and recorded webinars are the standout digital marketing channel in this year’s report. A majority of scientist report they have participated in at least one webinar in the last six months and 45% of them saying their participation prompted them to seek out more information about the product. Scientists are inquisitive by nature and […]
Video and Life Scientists in 2016
Scientists are watching more videos from life science suppliers and they are extremely effective in prompting scientists to seek out additional information about the product. Videos help suppliers engage and inform customers while attaching a human face to the brand. Learn more about our latest report on what works and what doesn’t from the perspective […]