Lens On The Scientific Market
Key findings from our industry experts.
Key findings from our industry experts.
Assessing the Value of Product Attributes: Deciphering Consumer Preferences
April 25, 2024 10:28 am
How Market Research Supercharges Life Sciences Go-To-Market Strategies
April 24, 2024 12:34 pm
4 Key Components to a Winning Go-To-Market Strategy
April 24, 2024 12:28 pm
BioInformatics, part of the Science and Medicine Group, is the leading research and advisory firm serving the life science and diagnostic industries. Our expertise includes primary quantitative and qualitative research in addition to secondary research and published reports. We own a proprietary, international community of more than 55,000 scientists and biomedical researchers to provide insights that grow businesses and move markets. Our multi-disciplinary team is comprised of industry veterans, market research experts, and survey statisticians.
This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.
Learn moreOKWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Google reCaptcha Settings:
Vimeo and Youtube video embeds:
You can read about our cookies and privacy settings in detail on our Privacy Policy Page.
Privacy Policy
Finalists Named in the 2018 Life Science Industry Awards
Twenty-two companies have been named Finalists in one or more categories of the 2018 Life Science Industry Awards®. The Finalists were selected from a field of more than 50 companies nominated by thousands of scientists from The Science Advisory Board® – the world’s largest market research panel of scientific customers. The 22 companies achieved the […]
50 Companies Nominated For A Life Science Industry Award
Update: The 2018 Finalists were announced on October 8th. BioInformatics Inc., the leading research and advisory firm serving the life science tool market has announced that 50 companies have been nominated in one or more categories of the prestigious Life Science Industry Awards. The biennial Life Science Industry Awards recognize the life science suppliers that […]
Total market for bioprocessing is projected to grow by 8.7%
Strategic Directions International (SDi), part of Science and Medicine Group, announced the release of their 2018 Bioprocessing Market Analysis and Perspectives report. The report details market data and commentary for five key bioprocessing technologies with segmentation and growth by product type, region, and end market; vendor share data and commentary are also provided. In addition, […]
The Content & Media Preferences of Life Scientists
Advertising to Inform & Influence BioInformatics, Inc. has been tracking life science advertising for almost two decades. Our latest report, Advertising to Life Scientists, explores how scientists’ content and media preferences can inform the advertising strategies of suppliers. On an almost daily basis, scientists are inundated with life science ads, images, discounts, and promotions. Suppliers […]
Advertising to Life Scientists — How to Keep Their Interest
How many of us have spent countless hours going down the media “rabbit hole”? You start with one search, which leads to a second, which leads to a third search and so on. Before you know it, you have a whole story that kept your interest long enough to keep pulling you deeper and deeper […]
Behind the Scenes: End-user Perspectives from Latin America
Our previous posts in this series Latin America Analytical Instrument Economy Watch and Latin America: A Warrior Region have taken a bird’s eye view of developments within the Latin American life science and analytical instrument industry and examined how external environments will impact future growth. If you hope to capitalize on opportunities within the Latin American market, it’s integral […]
Latin America: A Warrior Region
As we mentioned in our previous post, for the past five years, Latin America’s slow growth in the analytical and life science instrument industries have resulted in the region lingering in the shadow of recent powerhouse markets, such as China. Despite the wealth of opportunities in Asia, many sales and marketing managers within our industry […]
New Research Products Abound in the First Half of 2018
We’re approximately half way through 2018, and our clients continue to innovate and release new products that enhance the level of productivity and efficiency of their scientific customers. Here at BioInformatics Inc. we’re very proud of our ability to deliver Voice of Customer research to our clients’ New Product Development (NPD) initiatives. To stay on […]
Latin America Analytical Instrument Economy Watch
Latin America, a continent comprised of 33 countries, 635 million people, and a rich and diverse culture, brings growth to several important industries. Manufacturing, metals, textiles, agriculture, pharmaceuticals and oil & gas industries amongst many others are key to Latin America’s economy. Of course, no one can forget the robust coffee industry, without which many […]