November 2018 Digest

News: Celebrating the Rockstars of the Life Science Industry

It truly was a night of celebration with all our attendees taking a moment to mingle and raise a glass to themselves and their industry colleagues.The event’s social hour was followed by the awards ceremony, where category winners and other finalists were recognized for their excellence in customer service, advertising, and other commendable achievements.

Click here to read more about the ceremony and the winners.

Click here to see highlights from the night!

Announcement: 2018 Maximizing Sales Rep Effectiveness for the Life Sciences

In our report we explore the role of life science supplier sales reps and identify ways that sales teams can have a positive impact on scientists’ relationships with supplier companies. We surveyed over 950 life scientists around the world to find out how they rely on their sales reps when purchasing specific instruments and consumables. 

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Promo: Buy Any Report and Get Another 50% OFF

In light of the holiday festivities (and sales), BioInformatics is extending the annual Buy any report, get another of equal or lesser value for 50% off, discount!!

Click here to view all of our reports

Please contact to request a coupon code.


Tool Kit: Identifying New Applications

Companies are often surprised by the unique and unexpected ways in which customers use their products. Identifying these new applications can present significant sales opportunities with new customers in other markets. They also help foster customer loyalty when the company responds with changes in product and packaging characteristics designed to better meet the requirements of the new applications.

Click here to instantly download. 

Blog: The Analytical Instrument Supplier’s Guide to Japan

In modern times, Japan has been a haven for high technology, with its companies often paving the way for new technological advancements that help shape industries. However, with a large number of factors either increasing or decreasing market growth in Japan for various analytical instruments, instrument suppliers and manufacturers must carefully identify which categories to which they wish to dedicate resources.

Click here to learn more about the Japanese Market